Body Dysmorphic Disorder Help: Understanding and Overcoming BDD
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Body dysmorphic disorder (BDD) is a mental health condition where a person spends a lot of time worrying about perceived flaws in their appearance — flaws that are often unnoticeable to others. Multiple research studies now estimate that it affects about 2% of the population, so around 1 in 50. It affects all genders, men and women almost equally
This page matters deeply to us. Jordan, whose life inspired The Jordan Legacy, lived with BDD and skin picking. We know first-hand how serious this condition can be — and how important it is that people get help early. If you recognise yourself in what follows, please keep reading: BDD is treatable, and you are not alone.
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What are the signs of body dysmorphic disorder?
- Obsessively worrying about one or more features (usually facial) for more than an hour a day
- Carrying out a range of repetitive behaviours to try to cope with appearance concerns, such as regularly checking mirrors/reflective surfaces, or avoiding them altogether and going to a lot of effort to conceal perceived flaws
- Avoiding photos or only posting photos using a filter
- Constantly comparing appearance to others
- Frequently seeking reassurance about appearance
- Avoiding social situations
- Spending a lot of time researching cosmetic/dermatological/surgical treatments
It is important to say this clearly: these feelings are a response to unfair barriers, not a personal failing. With the right understanding and support, things can and do get better.
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What causes BDD?
There has been very little research into BDD. However, research points to a mix of factors, including genetics and environmental factors such as traumatic life experiences. Whatever combination led you here, none of it is your fault.
Why is it important to get help for BDD?
Left untreated, BDD can cause depression, self-harm and suicidal thoughts. 1 in 4 with BDD will make an attempt on their life. That is why we talk about it openly — because early support changes outcomes, and because silence is BDD's closest ally.
Speak to your GP as a first step. It can feel excruciating to describe these worries out loud, but GPs are familiar with BDD, and effective treatments — including talking therapies — are available. Relapses are common and part of a long-term recovery journey - many people benefit from multiple rounds of treatment to gain the greatest level of recovery. No matter how severe a relapse, you are never back to square one, and there is always hope. If you're struggling to cope right now, go to our
I Need Help Now page.
BDD helplines and support organisations in the UK
- BDD Foundation — information, resources and support communities for people with BDD and their families.
- OCD Action — supports people affected by BDD and related conditions. You can call their helpline on 0300 636 5478.
- OCD UK — information and support for BDD and obsessive-compulsive conditions.
- Beyond BDD — dedicated support for people living with body dysmorphic disorder.
- Mind — clear, trusted information on BDD, treatments and where to get help.
- International OCD Foundation — international resources and expertise on BDD and related disorders.
Jordan's story — and why there is hope
Jordan was bright, kind and loved — and he struggled with how he saw himself. His experience of BDD is part of why our charity exists: so that others get the understanding and support that every person deserves. You can read more on our Jordan's Story page.
If you take one thing from this page, let it be this: the way BDD makes you see yourself is not the truth, and it is not permanent. With the right help, people recover and rebuild their relationship with themselves.
To talk to The Jordan Legacy, email hello@thejordanlegacy.com.

